Publications on a theme "Marketing agencies"
News
22.09.2009Polypropylene demand down 10% in Ukraine
30.03.2009The Russian polymer market in February
Articles
23.05.2007Pepsi's Global Strategy
PepsiCo and Arnell Group devise an innovative package design campaign that will introduce approximately 35 Pepsi package designs this year alone. The campaign is consistent around the world, and will continue indefinitely.
14.05.2007Branding That Makes Sense(s)
In today’s competitive retail environment, many brands engage multiple senses in an effort to connect with consumers.
Press-releases
07.11.2007Upakovka/Upak Italia: Increasing demand serves as a favourable backdrop
All the experts are convinced that the positive development of the Russian market for packaging will last for years to come. The country’s economy continues to grow as does the consumerism of its people. Demand for higher quality products and the packaging to match is unabated.