Pepsico, Unilever form 50-50 iced tea joint venture in China
PepsiCo Inc and Unilever (China) Ltd, a unit of
Anglo-Dutch firm Unilever, have formed a 50-50 joint venture to
produce Lipton's iced tea for the burgeoning mainland bottled tea market, the
China Daily reported.
The paper quoted unidentified company executives as saying the joint venture
company will use PepsiCo's bottling facilities and distribution networks and
Unilever's famous tea brand and recipe.
China's "ready-to-drink" tea market - estimated to be worth 10 bln yuan a
year - has been dominated by two Taiwanese companies Master Kong and
Uni-President, the paper said.
But this year Nestle Group and Guangdong-based Jianlibao entered the
lucrative market.
PepisCo and Unilever will produce two types of black tea, which accounts for
60 pct of the bottled tea market, the paper said.