Belarus: Alivaria Brewery produces new beer "Alivaria Porter" by his anniversary

Especially for the 145 anniversary of the oldest brewery production in Belarus Alivaria Brewery produces a limited series of new high-class beer «Alivaria Porter».

«Аlivaria Porter» is a special sort of dark beer made with using of caramel and black malt, which gives beer sweetness and viscosity. Beer will be made in glass bottle with relief logo (embossing). In addition to placing promotional materials in the field of sales in January, beer lovers will be able to get to know «Alivaria Porter» in an unusual format for Belarusians at sampling by taste, which will be underway at major hypermarkets in Minsk.

Dark beer is becoming increasingly popular among Belarusians, according to research agency AC Nielsen, Porter share in the premium segment for the first 10 months of 2008 increase by 5.6 times compared with the same period last year from 0.2% to 1.26 %.