"Ruta" extends the assortment of paper napkins

Leading Ukrainian producer of paper sanitary-hygienic products - JSC «Volyngolovpostach» - extends the assortment of paper napkins of TM Ruta.

New products include one-, two, three-ply napkins, 24 x 24 cm, 33 x 33 cm, with one and two-colour pictures, with frame embossing and produced by point-to-point technology.

At the moment the marketing specialists of the company learn out the potential of supplying the market with paper napkins of deep black colour. On the whole the assortment is planned to be extend to 43 positions, that will give choice to the users taking into consideration their requirements and financial possibilities.

At our enterprise we systematically renew the stock of machines for tissue converting. Last year we set in operation three new technological lines, this year we plan to start other two. The modern equipment is bought of leading western producers, such as Omet, G&P, Gevas, Winkler&Dünnebier, Perini, Cassoli.

Due to modernization of production and automation of packing processes we don’t only widen an assortment but also we’ll increase the volumes of the products.

We developed special packing for new napkins, each of which has an attractive design and contrasting colour decisions. The graphic arts of packing are developed in the design-studio of JSC «Volyngolovpostach».

First new products from TM Ruta have already appeared on the shelves of supermarkets, the other products will come into the market to the end of the spring.