The Moscow region distillery "Rodnik" to launch the production of "Buhalo" bitter liqueurs

The range of “Buhalo” brand received three new flavored liqueurs with the “To warm up” series: “Buhalo! Pine nuts”, “Buhalo! Cranberries”, and “Buhalo! Honey and Chili”.

Bitter liqueurs “Buhalo” are conceived for consumers who value products made exclusively with natural and ecologically pure ingredients. Thoroughly elaborated product formulae include high quality grain alcohol, natural wild cranberries (“Buhalo! Cranberries”), Siberian pine nuts (“Buhalo! Pine nuts”), floral honey and hot chili pepper infusions (“Buhalo! Honey and Chili”).

The decision to extend the product range of the “Buhalo!” brand was motivated by the positive brand sales dynamics in retail in the second half of 2012.

“Buhalo!” liqueurs are positioned in low-premium category, with bottle volume of 500 ml. Alcohol by volume — 40%.Expected retail price per 500 ml bottle is 280 rubles.